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With healthcare now extremely competitive, effective communications are vital. Standard Register provides you with cost-effective tools to help create and deliver targeted, personalized communications to attract patients and new professionals, as well as to educate patients and the community at large.

Marketing StoreFront Standard Register offers a convenient, Web-based “Marketing StoreFront” where users enterprise-wide can easily access all of your marketing materials. Powered by our SMARTworks® technology, it allows you to maintain control over all aspects of your marketing and communications. It lets you catalog both static and variable materials for print on demand as well as inventoried items, including:

  • Hospital marketing collateral
  • Educational pamphlets
  • Procedural guidelines and dietary instructions
  • Physician directories
  • Volunteer handbooks
  • Business cards and stationery
While providing increased visibility for branded materials, this marketing solution also helps you assure that users have access to the most current information. What’s more, it gives you the flexibility to configure and order personalized collateral. Contact us to secure more information about this powerful marketing tool.

QuickPrint is a robust print fulfillment tool for producing your quick-turn print jobs professionally and cost-effectively. Powered by SMARTworks® technology, it gives people across your enterprise the ability to order what they need, when they need it, through the convenience of the Web. QuickPrint is ideally suited for printing your ad hoc jobs – presentations, proposals, training manuals, hand-outs and more. No matter that you require every page of a manual to be a different color or finish. QuickPrint is the most flexible tool available. Linked to our network of print centers, we’ll see your jobs are printed, finished and delivered within 48 hours. What’s more, it provides you with the administrative tools to monitor print usage and spending. Contact us today for more information.

One-to-One Marketing Solutions Personalized communications have a powerful impact on potential patients, recruits and charitable donors, increasing response rates by 34% and repeat business by 48%, according to industry analyst, InfoTrends. And Standard Register sets the standard for centralized content management and local personalization, providing you with several desktop tools to create one-to-one communications.

 

DesignOnDemand® Our DesignOnDemand capability enables people throughout your delivery network to create and order one-to-one, personalized communications through a secure, password protected Web site and state-of-the-art digital color capabilities. Selecting from a menu of design templates, they can combine static and variable text as well as photographs and graphic images to produce professional brochures, mailers and other communications, tailored to an individual recipient. What’s more, this simple-to-use solution enables users to harness the power of your database to integrate CRM intelligence directly into their collateral and further target their messages, a technique that has proven to drive up response rates exponentially. Click here to learn more about DesignOnDemand.

Dynamic Communications Standard Register offers a Web-based solution for managing marketing campaigns, new account kits or information kits that can help you dramatically improve communications while reducing cycle time and costs. Driven by rules and the content you place in a digital repository, Dynamic Communications allows your staff to create and assemble booklets, letters and kits, fully personalized for each recipient. It gives you the capability to create and distribute those materials in up to14 languages, electronically via the Internet, in print or both. The rules-based matrix assures each recipient receives only the information relevant to him or her in the right language and the preferred medium. Contact us now to request more information.

Contracted Print Services Standard Register offers both on-site and near-site solutions for managing print-related programs and processes. With a clearly defined document enterprise strategy and our PrintConcierge® providing a single point of accountability, we’ll help you free up resources, reduce print costs and improve service. Learn more about these services now, or contact us today.

Outsourcing Solutions Standard Register can help you deliver the right message to the right individual – through the right medium. With our data processing, digital printing and Internet capabilities, you can maximize the impact of patient and community communications, and differentiate your company. These are cost-effective solutions for managing communications that free your staff to focus on your core competencies. Contact us now to learn more about these customized solutions for:

  • Personalized information kits
  • Fund-raiser campaigns
  • Bill and statement processing
  • Privacy policy notifications
  • Internet presentment and fulfillment
  • CD-ROM archiving
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