Today, the smartest
businesses do everything they can to strengthen
their relationships with customers. And Standard
Register can help you do so very cost effectively.
Leveraging our digital technologies and considerable
one-to-one marketing expertise, you can automate
your marketing processes, making your agents more
productive and your customer communications more
personalized and powerful.
Marketing StoreFront With
our convenient, Web-based Marketing StoreFront,
agents and other users enterprise-wide can easily
view and order all of your marketing materials.
Powered by SMARTworks® technology, it allows
you to maintain control over all aspects of your
marketing and communications. It lets you catalog
both static and variable materials for print
on demand as well as inventoried items, including:
- Company collateral
- Client presentations
- Campaign kits
- Signage
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- Promotional items
- Commercially-printed items
- Business cards and stationery
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While providing increased
visibility for branded materials, the Marketing
StoreFront also helps you assure that users have
access to the most current brand, product and service
information. What’s more, it gives you the
flexibility to configure and order personalized
collateral.
QuickPrint is a robust print fulfillment tool for producing your quick-turn print jobs professionally and cost-effectively. Powered by SMARTworks® technology, it gives people across your enterprise the ability to order what they need, when they need it, through the convenience of the Web. QuickPrint is ideally suited for printing your ad hoc jobs – presentations, proposals, training manuals, hand-outs and more. No matter that you require every page of a manual to be a different color or finish. QuickPrint is the most flexible tool available. Linked to our network of print centers, we’ll see your jobs are printed, finished and delivered within 48 hours. What’s more, it provides you with the administrative tools to monitor print usage and spending. Contact us today for more information.
One-to-One Marketing
Solutions Personalized communications,
have a powerful impact on customers, increasing
response rates by 34%, order size by 25% and
repeat business by 48%, according to industry
analyst InfoTrends. And Standard
Register sets the standard for centralized
content management and local personalization,
providing you with several desktop tools to
create one-to-one communications.
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DesignOnDemand® DesignOnDemand
is a powerful, one-to-one marketing solution
that is particularly valuable for your
dispersed sales and marketing staff. It
enables them to quickly create and order
personalized communications and marketing
collateral—as few as one—through
a Web-based interface. Selecting from a
menu of design templates, they can combine
static and variable text as well as photographs
and graphic images to produce professional
brochures, postcards, mailers and other
marketing pieces, tailored to individual
recipients. What’s more, this simple-to-use
solution enables them to harness the power
of your database to integrate CRM intelligence
directly into their collateral and further
target their messages, a technique that
has proven to drive up response rates exponentially.
SMARTworks® Profiler and Prospector These Web-based marketing tools
help you simplify prospecting and maximize results by giving you the means to create highly targeted mailing lists. SMARTworks Profiler service develops a profile of your current customers. Then with the robust, on-line engine of SMARTworks Prospector, you can customize your search using demographics and geographic attributes to build a mailing list of likely prospects for your products and services in your target market areas. Linked to our DesignOnDemand application, and our network of print and fulfillment centers, Profiler and Prospector provide you with a complete solution for creating, printing and mailing highly targeted, print promotions. Learn more now about using these tools for your B-to-B and B-to-C marketing efforts. Or, contact us today to see a demonstration.
Dynamic
Communications Standard Register
offers a Web-based solution for managing
marketing campaigns or customer fulfillment
programs that can help you dramatically
improve communications while reducing
cycle time and costs. Driven by rules
and the content you place in a digital
repository, Dynamic Communications allows
your staff to create and assemble booklets,
letters and membership kits, fully personalized
for each recipient. It gives you the
capability to create and distribute those
materials in up to14 languages, electronically
via the Internet, in print or both. The
rules-based matrix assures each recipient
receives only the information relevant
to him or her in the right language and
the preferred medium. Click here to learn
more about our Marketing
Automation solutions. |
Fulfillment Services Looking
to free your staff from the details of production
and fulfillment? Standard Register also offers
cost-effective solutions for managing customer
and member communications that free your staff
to focus on responsibilities core to your business.
We can print, compile, kit and fulfill your
customer communications or membership kits, complete
with personalized cover letters, CDs, membership
cards and booklets. We also can provide customized
solutions for:
- Bill and statement processing
- Privacy and regulatory notifications
- Credit/collection notifications
- Internet presentment and fulfillment
- CD-ROM archiving
For more detailed information about our fulfillment
services, click here now.
Print Supply Chain Services Standard Register offers you an effective solution for sourcing and managing high-end commercial printing. Leveraging the expertise of our PrintConcierge®, leading technologies and our GlobalPrint Network®, you can simplify print sourcing, reduce spending, improve turnaround and manage vendor performance. Learn more about these services or contact us now. |
